What to do about Instagram's most recent change or rather... what to do instead.
I'll admit, at first I was a tad upset about the news that Instagram would be changing their algorithm to follow the same path as Twitter and Facebook. It's my main social media outlet as far as sharing stuff related to my business so this could be harmful to my business growth. And that's the same reason why everyone else was freaking out. And I was also annoyed that they were following Facebook....because I hate Facebook.
I began searching for the perfect image to share and comment on the change. ....and then the posts started. You've seen them. The blaring bright "Hey click on the dots and turn on notifications!" ones. They were/are very annoying. And they go against my values.
Don't consume, create.
Turn it off.
I've had most of my app notifications turned off for years now. Unless I open the app, I have no idea if there's new comments. As for them changing the order that I read people's posts. Well I'm a chronic 'scroll/read till I reach the last set I remember' type. The feeds that I really enjoy reading, I make an effort to look up and see if I missed any posts.
Stop consuming and go create. I value creating great images, content, value for my followers. They're my tribe. My tried and true. I'm always trying to work on myself to stop absorbing and comparing myself to other designers so I can do the work I LOVE. And that's what I want for you. Make that thing you've been dreaming about while at the day job. Go start that exercise program that sounds just crazy enough to be awesome. Start a new hobby.
Turn it off. You've seen the posts. The ones where they ask you ever so kindly (not) to click the three dots and turn on notifications for their posts. If you've been doing that worried you won't see certain posts I'm asking you, no DARING you, to turn them off. Not just the posts. I mean the app. Turn off the notifications for the app. I'm not worried. If you really want to read my posts just whenever you happen to think of me, check out my feed. Leave a comment and say hello. I'd love to get to know who you are. Or comment here if you have a blog too.
Get outside. Leave the phone at home or at least off and in a bag. Get off the computer and go outside. If you really don't like being outside or the weather is just terrible then go to a museum. Just get off the electronics and go observe things with your own eyes. If you really need to document something. Write it down. Bring some pencils and draw what you see.
If you're still worried I've heard building your email list is the best way to make sure you don't lose your followers. Then remember, social media is business. Just like your business will change as it grows so do they. I'm starting to use other apps like snapchat and phhhoto if you want to find me there. @etsunami